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Open Directory - Society: Issues: Health: Tobacco: Advocacy: Pro-Tobacco: Promotion
Society: Issues: Health: Tobacco: Advocacy: Pro-Tobacco: Critiques
20th Century Tobacco Advertisement Collection
- Over 8,000 slides containing tobacco advertisements, tobacco industry issue ads, and anti-smoking ads.
- Chapter from a book on the Brown and Williamson papers documents Brown and Williamson's cigarette advertising in the 1970s and 1980s, with a focus on product placement.
Advertising and Promoting U.S. Cigarettes in Selected Asian Countries
- A look at global smoking promotional activities by U.S. tobacco companies; some activities said to be illegal, and some said to target nonsmokers and children. "James Coburn, Pierce Brosnan, and Robert Wagner starred in a series of TV commercials for Philip Morris' Lark brand Cigarettes in Japan."
Annual Report on Cigarette Sales and Advertising for 2001
- Cigarette manufacturers spent over $11 billion advertising and promoting cigarettes in 2001, up 17% from the $10 billion they spent in 2000; FTC report breaks out spending.
Athletes in Cigarette Ads
- Athletes and sports figures in ads for cigarettes from the 1930's through the 1970's.
- Student project examines the aims and means of cigarette advertising.
- Six cigarette ads of the 1940's and 1950's, addressing concerns about smoking-related irritation to the nose and throat.
Cigarette Advertising on TV
- Cigarette manufacturers were one of the first industries to advertise widely on television; article gives examples of shows and ads.
Effects of Tobacco Advertising and Promotion
- Report examines: how tobacco advertising and promotion affect tobacco consumption; evidence that advertising and promotion affect overall tobacco consumption; countries with tobacco advertising bans have lower consumption (or slower increases in consumption) than those without bans.
Emerging Tobacco Advertising and Marketing Issues
- Poster session from health conference focuses on recent trends in tobacco advertising including point of sale, tobacco-sponsored bars and clubs, and marketing to college age people.
- Newsletter covers cigarette advertising and promotion using billboards, clubs, events, charities, magazines, direct mail, auto racing, and examines use of brands, gimmicks, and money.
- First edition of this e-zine review of tobacco marketing in Canada, published in 1998.
Filter Tips: A Review of Cigarette Marketing in Canada
- Magazine format, from Physicians for a Smoke-Free Canada. Covers print, billboard, give-away, themed campaigns, and cigarette logos seen on TV sports.
FTC: 1997 Smokeless Tobacco Report
- Contains tables of advertising dollars spent on advertising and promotion, by category and by year (from 1985 to 1995).
Getting around Advertising Restrictions
- Humorous article by a filmmaker documents some new approaches to promoting product.
Growing Up Tobacco Free: Tobacco Advertising and Promomotion
- Chapter in an online book.
India: A Doctor Takes on Big Tobacco
- "It's a huge market in India and South East Asia. Tobacco companies are also targetting youth between 15-25. Two countries where it will zoom up are India and Indonesia".
Marketing: R.J. Reynolds Tobacco Company Collection
- Documents from the Mangini suit provide an inside look at how RJR markets and promotes its products.
The Marlboro Man: The Making of an American Image
- Paper on the creation of the world's most popular brand, and its chief marketing gimmick: the Marlboro man.
The Most Heavily Advertised Product in America
- From the Tobacco History Timeline, a concise section on cigarette advertising in America in the 1970's.
Patterns of Tobacco Billboard Advertising
- Research reveals patterns of tobacco billboard advertising in a metropolitan region.
Peter Brown Cigarette Ads
- Magazine and TV ads featuring TV cowboy stars in the 1950's and 1960's
Smokeless Tobacco Advertising and Promotional Expenditures by Category
- FTC report lists the large variety of ways the industry promotes spit tobacco, from billboards to magazine ads, from point of sale ats to free samples, and from promotional offers to endorsements.
Sports Marketing Conference
- Speech at Sports Marketing Conference describing R. J. Reynolds sports sponsorships and selection of sports strategies, including auto racing, motorcycle racing, rodeos, soccer, golf.
Tobacciana and Tobacco Advertising
- Tobacciana and Tobacco Advertising
Tobacco Ad Gallery
- Searchable by country, company, brand, or type of ad.
Tobacco Industry Spends Record Amounts on Advertising and Promotion
- FTC report finds that the five largest cigarette manufacturers spent $8.24 billion on advertising and promotion in 1999, 22.3% more than the $6.73 billion they spent in 1998, and the most ever reported.
- Search, display, and download over 650 documents from the UK tobacco industry's main advertising agencies ranging from 1994 to 1999; also provides case studies drawn from the documents.
Women Magazine Ads
- Cigarette ad campaigns targeting women.
- Article on "stealth" marketing technique cites example of Brown and Williamson and other tobacco companies. (July 31, 2001)
New Study of Tobacco Retail Marketing
- Santa Clara University study finds tobacco industry marketing is giving small retailers more money to push tobacco products. (September 30, 1999)
The Tobacco Industry Goes Alternative
- Article on industry marketing that aims for an "alternative" look, including brands like Red Kamel, music tie-ins such as Philip Morris's Woman Thing, color ads in alternative papers, and cigarette promotions at bars and clubs. (April 01, 1997)
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