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Top: Regional: North_America: Canada: Ontario: Localities: N: Niagara-on-the-Lake

The title should be either the company's name or, where it seems more appropriate, that of the site itself -- and no more than this. In other words, phrases like "Welcome to ..." and "Your friendly/local ..." are both superfluous and destined for deletion. In turn, the Description should be free of personal pronouns and worded the way an observer and/or reviewer of the site would describe it and its content. Thus "Our mission is to serve your needs" needs altering to something like "Company's emphasis is on customer service." In effect, the title and description should simply let people know who's at the back of it and what information it contains or conveys.
Niagara-on-the-Lake is one of the two most visited areas in the Niagara Peninsula, the other one obviously being Niagara Falls. Its appeal and, for that matter, the type of visitor it attracts, are, however, quite different. Its attraction lies in its history, the Shaw Festival Theatre, and, not the least, an appearance and ambience that suggest time has stood still.

There are innumerable sites associated with it, the greatest number of which deal with the availability of overnight accommodation. These are broken into Lodging subcategories, each of which has its own Category Description that explains its underlying rationale. Other subcategories cover such areas of interest as Shopping, Wineries, and Real Estate (which has its own highly localized representation, despite being also covered by many other members of the St.Catharines and Niagara Falls real estate boards).

Apart from the "old town" itself, the Town of Niagara-on-the-Lake takes in the communities of Queenston and St.Davids, as well as Virgil, where the municipal offices are located; and the three of them each has a category of its own.


Business and Economy

Niagara-on-the-Lake's predominant business activity is the provision of accommodation to the town's innumerable visitors. There are also the shops and boutiques that lie along Queen Street and the occasional spot elsewhere. Not the least, there's the collection of wineries in the town's surrounding area. And, still further, there are the people who cater to the quite considerable interest in the local real estate picture. Yet beyond these four main business segments -- each of which has its own category -- there are individuals and companies whose specialities and websites more properly belong in this main Business_and_Economy category.

Recreation and Sports

Sites related to hobbies, sports activities, recreational pursuits, and similar interests.

Travel and Tourism

Tourism is, beyond question, Niagara-on-the-Lake's main industry, as the number of sites related to it shows. Even then, the weight falls most heavily on the Lodging category and the five subcategories that provide details of the numerous places where visitors can stay overnight. The one dealing with hotels and the four describing the Bed and Breakfast houses each have their own Category Descriptions. Their intention is to reduce, if only arbitrarily, so extensive a selection down to a manageable set of choices.

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Last update: 14:37 PT, Saturday, January 20, 2001 - edit