Software to analyze an organization's market and assist with direct marketing, promotion, and marketing plans.
Related categories 3
Software that tracks, manages, and integrates marketing campaigns and activities.
eCRM solutions including customer analytics and campaign management tools. Software is designed to help companies boost customer retention, loyalty and maximize sales and marketing ROI.
Lilien and Rangaswamy: Marketing Engineering
Software tools and books for decision making by Gary L. Lilien and Arvind Rangaswamy. Includes geodemographic, cluster and conjoint analysis, and resource allocation.
Marketing Analytics Inc.
Software and consulting firm specializing in the analysis of sales and marketing applications.
Marketing Management Analytics
Creates customized marketing and sales software systems that allow consumer product companies to optimize their marketing strategies, reduce costs, and maximize their profits.
Provides tools for analysing customer data and optimizing interactions.
Data mining and predictive modeling software across various industries including marketing, geographical information systems (GIS), customer relationship management (CRM), finance, and engineering applications.
Last update:May 20, 2016 at 8:45:15 UTC