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Business: Marketing and Advertising: Public Relations: Copywriters
Before & After Makeovers
- Learn advanced copywriting skills free by studying 8 before-and-after makeovers of a Web page, sales letter, brochure, media release, seminar flyer, self-introductions, partnership proposal and business bios.
Copywriting Basics 101
- A starter resource site for budding copywriters.
- Tips and information about writing copy that sells.
- Articles, news, contacts and chat for PR professionals.
- Nick Usborne's newsletter, addressing the needs and interests of online copywriters, content writers and others responsible for writing Web pages, newsletters and emails.
How to Write Persuasive Advertisements
- Overview of persuasion in copywriting, marketing, and sales. Includes "power words" and insights into the psychology of advertising.
- Online copywriting articles and tips to help improve online customer experience. From Nick Usborne, author, speaker, and customer experience consultant.
- A guide to writing effective sales copy specifically for the Internet audience.
- Article defining the word, and how professionals are engaged when fulfilling this task.
The Writer Underground
- Modern marketing strategies for copywriters and businesses.
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